Once in a lifetime media opportunities? Seriously Marty?
Yes indeed. Let me explain...
Current events have caused advertising media to change literally overnight, as BILLIONS of dollars in ad money was canceled by brands that have been forced by the government to close up shop.
Think about how many movie trailers, restaurants, car dealerships, big box retailers, airlines, hotels, travel destinations, and so many others had to turn off their advertising without notice.
That's caused a MASSIVE inventory of available ad space, and that space is selling cheap as media outlets scramble for every dollar they can get to replace it.
If your business is lucky/blessed enough to be open right now, this is your opportunity to get advertising for pennies on the dollar and GROW your business. Some examples...
What if your business is closed or restricted right now? There may still be opportunity to benefit from these once in a lifetime media rates. Some businesses I'm working with don't have a product or service that can be delivered/provided during the shut-down, but they are still aggressively marketing right now in order to build a prospect lead list, so when things open up, they'll be poised to make up for the revenue they've lost during the shutdown. One client I'm working with started a lead-gen campaign last week, and in just 3 days, had 40,000 new email leads in their funnel to nurture for later!
If you want to chat about how your business might benefit in these unprecedented times, fill out the contact form below to schedule a free, no-obligation consultation.
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Marty M. Fahncke is an expert in multi-channel direct response marketing with over 30 years experience. Having been involved in marketing campaigns that have generated over one BILLION dollars in sales, Marty has seen what works...and what doesn't.